2215 W. Lone Cactus Drive, Suite 1
Phoenix, Arizona 85027
Creative Design & Development
“As our creative and technical partner, Vision Collective helps us realize our full potential. Together we collaborate, research, develop, and execute world-class live and virtual events. V/C completes our team.”
Deploy messaging and resonates and experiences that last
If your event is going to bring impact, it’s not just your messaging, but how you deliver that messaging. All of your content – text, audio, and visuals – need to contemplate your intended audience first. There is no one-size fits all when it comes to event production.
For example, a software development firm out of Silicon Valley hyping a new video game launch is going to require a whole separate set of design elements than a shareholder’s annual meeting for a corporate real estate law firm in Manhattan.
If you’re event is going to strike the right chord, you need professional grade content.
What is content?
Content is basically everything that is happening during your event. Everything. We’re talking about the words people are using, the music and sounds the audience is hearing, and everything your attendees are seeing – from color schemes to backdrops to Powerpoint presentations to brand positioning.
Every event is unique, but here are some key elements related to effective content delivery:
Of course, there’s lots to consider, and none of these elements are happening in a vacuum. They are all interrelated. Be sure that the people you are assigning work in content creation are bringing the right skill sets to the table, and that they also clearly understand the overall vision you have for your event.
Creative design isn’t your thing? Outsource it!
Of course, it may be that your organization has an in-house team of graphic designers who are completely capable of executing all of your visual materials. You may have sound experts, script writers, or video production specialists on your team. Perfect.
We believe in leveraging all of the resources that you have available – especially if it stands to lower your costs and increase effectiveness.
On the other hand, there’s a good chance that at least portions of your content is going to require some professional oversight. At your option, you can lean on any of our 60+ in-house creative specialists to fill in whatever gaps you have in terms of content creation.